Technical Account Management: How to Win Deals & Stay Sane in today's digital world by Jha Raman

Author:Jha, Raman [Jha, Raman]
Language: eng
Format: epub, mobi
Published: 2020-10-25T16:00:00+00:00

Technical Account Managers for Product Engineering firms need deep technical understanding of their product that involves:

a) Understanding of the Use Cases their product solves

b) Some ability to solution architect solutions

c) Understand 3rd party integrations

They also need domain knowledge , but the need is slightly lower in general as compared to a SAM. However, this can change if the product itself is very domain-centric, for example an oil and gas-specific product.

Technical Account Managers for a Systems Integrator need broader understanding of various technologies in use today. They should have the ability to connect the multiple dots between customer requirements and varied set of technologies.

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